Blog
From Listening to Action: Turning Insights into Impact
Creating an advocacy performance framework that captures activities, outcomes, and impact is essential for organizations aiming to advance patient advocacy and policy change. This framework
Advocacy Intelligence 101: Building the System of Record
Creating an advocacy performance framework that captures activities, outcomes, and impact is essential for organizations aiming to advance patient advocacy and policy change. This framework
Three Advocacy Personas, One Solution: How Advocacy Intelligence Eliminates Blind Spots
Every advocacy team has blind spots. The only question is whether you see them in time. Advocacy Intelligence eliminates those blind spots and ensures advocacy
The Power of Coalitions: Driving Patient Advocacy and Policy Change in Healthcare
In today’s evolving healthcare landscape, no single organization can tackle the complex challenges patients face alone. From navigating payer systems to ensuring equitable access to
2025 Healthcare Industry Leaders: Innovation, Policy, and Patient Impact
The healthcare and life sciences sector in 2025 is undergoing rapid transformation, driven by evolving patient needs, advances in science, and an increased emphasis on
Elevating Healthcare Partnerships & Program Support: Archo.io’s 2024–2025 Industry Deep Dive
In today’s increasingly collaborative healthcare ecosystem, effective partnerships and meaningful program support are more than operational niceties—they’re strategic imperatives. Archo.io’s 2024–2025 industry review pulls back
Why Patient Engagement Metrics Still Don’t Matter—And What We’re Doing About It
The pharmaceutical industry has long touted patient-centricity as a core principle. However, beneath the rhetoric lies a stark reality: patient engagement metrics remain woefully underdeveloped,
The Deadly Wait for Cancer Treatment Approval
Cancer doesn’t wait for paperwork. Yet our healthcare system forces patients to do exactly that. A groundbreaking national survey by CancerCare reveals a disturbing reality:
The Challenge of Launching Cell & Gene Therapies: Why Solid Account Management Is Essential
Cell and gene therapies (CGT) represent some of the most groundbreaking advancements in modern medicine. With the potential to treat—and in some cases cure—genetic and
Rebuilding Trust in Healthcare: It Starts with Transparency, Not Perfection
Trust is the foundation of every meaningful healthcare interaction—yet it’s one of the hardest things to build and the easiest to break. Today, healthcare systems
Beyond Inclusion: Building Systems Where Patients Lead, Not Just Participate
The healthcare industry has made progress in recognizing the importance of patient voices—but simply inviting patients to “the table” is no longer enough. Inclusion is
From Tokenism to True Partnership: Rethinking Patient Involvement in Healthcare
Patient inclusion is no longer optional—it’s essential. But far too often, patient voices are invited to the table only as a formality. Real change happens
Humanizing Healthcare: Why Empathy Is a Strategic Advantage
Healthcare is not just about treatments, technologies, or policies—it’s about people. Behind every diagnosis is a human being with a story, a struggle, and a
Empowering Patient Voices: Why Co-Creation is the Future of Healthcare Innovation
In an industry as complex and deeply personal as healthcare, innovation must be rooted in more than just data—it must be rooted in humanity. For
Advocating for Advocacy: Giving Voice to the Teams Driving Real Impact
Understanding the Struggle to Be Heard Patient advocacy teams play a critical role in shaping outcomes for patients and the organizations that serve them —
Transforming Healthcare: Addressing Social Determinants of Health with Archo Advocacy
In healthcare, the adage “context is key” holds true—especially when considering the significant role social determinants of health (SDOH) play in influencing patient outcomes. At
Revolutionizing Pharma Advocacy: Insights from ELAVAY and BIOADVOCATE BENCHMARK
When you look at ELAVAY, it is a report that provides feedback to the industry from the nonprofit sector. It examines questions such as: What
Why Pharma Needs to Rethink Advocacy Budgets and Teams
I would say there are two key “ahas” that come out of the BIOADVOCATE BENCHMARK. The first is that the industry is only spending between
Amplify Your Advocacy Voice – Introducing “Bridging the Gap” White Paper
Amplify Your Advocacy Voice – Introducing “Bridging the Gap” White Paper Table of Contents In the evolving landscape of patient advocacy, professionals often find themselves
Copy of From Data to Impact: Turning Insights Into Meaningful Change
Table of Contents In healthcare today, there’s an intense focus on the potential of AI, digital health tools, and vast datasets to transform patient care.